Videos

Digitalization and social acceleration: Is our life more stressed because of smartphones and the internet?

Digital devices such as the smartphone enable us to complete many activities in our lives more quickly. Does digitalization therefore contribute to accelerating the pace of our lives? And if so, does it lead to a more fulfilling life or more stress? In this video, Tilman Santarius presents the results of a representative survey of the German population.

Connected Home: Do smart homes reduce the ecological footprint?

More and more digital devices are finding their way into everyday life and households. Do digital and networked applications in the home lead to energy savings and the conservation of resources? So do smart home applications make ecological sense? Johanna Pohl presents the key findings of our research in the video.

Online Marketing: Can advertising reduce consumption?

Marketing and advertising are intended to increase consumption and can be used in an even more targeted way due to digital technologies. Can marketing also be used to buy less? In the video, Maike Gossen explains what digital marketing looks like that consistently aims at sustainability and thus also at reducing consumption.

Consumption on the internet: Is digitalization increasing consumption needs?

E-commerce, smartphones and voice assistants make shopping possible anytime and anywhere. At the same time, the Internet also simplifies access to environmentally friendly, fair-trade or second-hand products. So can digitalization contribute to a consumer turnaround? Vivian Frick presents the results of our surveys and experiments in this video.

Digital Economy: Does digitalization facilitate green growth?

It is often assumed that digitization enables green growth. Green growth means that increasing economic growth is accompanied by significantly decreasing emissions. But our research shows: Digitalization increases economic growth only slightly, and the positive and negative ecological effects of digitalization roughly cancel each other out. So digitalization has not yet succeeded in enabling green growth. For digital technologies to really contribute to ecological sustainability, the economic framework would have to change fundamentally. Only as part of a far-reaching socio-ecological transformation beyond growth can digital potential be leveraged.

Smart Green World?

How can we shape digitalization so that it contributes to social and environmental sustainability? This is the question we explored in our book "Smart Green World?". We analyzed research on ecological opportunities and risks as well as social justice implications and developed two overarching guiding principles.

Future visions of digitalization: Do they help in the search for sustainable solutions?

Many visions of the digital future world are being developed. What role do these visions play in making digitization work for sustainability? In the video, Friederike Rohde gives an insight into our research on future visions for digitalized energy systems.